Fushen Group Co., Ltd. is a well-known domestic garment manufacturer developed from the Fushen Garment Company established in 1990. It is the vice chairman unit of the Men's Clothing Professional Committee of the China Garment Association.
In the journey of change and search, Fushen insists on developing through innovation, taking brand men's clothing as the guide, extending to diversified fields, laying out the future, and planning for a hundred years!
Huizhou-a shining pearl located in eastern Guangdong, known as the "important town in eastern Guangdong, famous county in Lingnan", gathers landscapes of sea, lakes, mountains, water, and waterfalls, and integrates the culture of the Dongjiang basin.
Belief in business philosophy:
It is a dream for generations to fly freely and unfettered towards the endless universe. In the flight, life is getting bigger and bigger, and the soul can be immortal in the flight. Absorbing the essence of heaven and earth, bringing together the roots of all things, created the famous name "rich gentleman".
The CI logo of "Fu Shen" uses the initial letter "V" of the English "Virtue" as the design element. The concise and generalized pattern of the neckline of the shirt, deduces an elegant, handsome and unrestrained style and artistic conception. The powerful horn shape symbolizes warriors, victory, and success; as an enterprise, it represents the enterprise spirit of struggle, pioneering, enterprising, "strive to be the first in the country and dare to be the first in the world" and the confidence to challenge the future. As a product, it is a symbol of high-end and high-taste, and it reproduces the extraordinary excellence of "exhausted and refined products".
This logo serves as the core of the identification system and as a prelude to the overall image system and the cultural connotation of Fushen, in order to enable the public to recognize and recognize a thriving corporate image, an outstanding and excellent brand, and the CI system of Fushen, emphasizing the reflection The corporate philosophy is to align the company name and series product trademarks in accordance with international practices, thereby establishing a unified image of the enterprise-trademark-product, in order to promote the rich gentleman to the international market and participate in the international economic cycle. Challenge the ambition and hope of the new century.